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Tealium IQ

Name: Tealium IQ
Rating: 4.5 (2 reviews)

By Tealium

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Highlights : About Tealium IQ

Site Scan and Tag Audit

Centralized Web Event Data Feed

Privacy Compliance Management

Tag deployment workflow and change control

About Tealium IQ

Tealium helps savvy brands bring order to marketing chaos and engage customers in innovative ways. Using Tealium as the foundation for their digital marketing operations, smart marketers can fuel real-time unified marketing initiatives and drive more profitable customer interactions across all digital touch points. Tealium is the recognized leader in enterprise tag management, and was recently named one of Forbes’ Most Promising Companies in America for 2014. Each quarter, Tealium serves 1.2 trillion tags on behalf of its global clients, representing an estimated $75B in annual online transactions. Modern marketers are more reliant than ever on digital marketing vendors to support their web and mobile interactions and drive results. As vendor solutions have increasingly become cloud-based, tags have become the data collection mechanism of choice for a clean, actionable source of digital data.

Specifications

Business Size

Small

Customization

Yes

Deployments

Cloud

Language Support

English

Platforms

Product Details

Features

Tag Management

Site Scan and Tag Audit

Mobile Tagging

Centralized Web Event Data Feed

Multi-CDN Delivery

Privacy Compliance Management

Tag deployment workflow and change control

Advanced Load Rules and Extensions

Universal Data Layer support

Over 600 turnkey vendor tags supported

Benefits

Industry’s Largest Integration Ecosystem

Tealium iQ will ensure you gain efficiencies and speed your time to market with over 50+ extensions, 1000+ turnkey integrations and a flexible approach with cloud or browser-based delivery.

Command and Control Your Data

Tealium iQ gives you the ability to inherit properties across site profiles, assign user level permissions to key functions, set-up multiple deployment environments for testing, prevent unauthorized users from making changes and quickly see your version history in an easy to manage display.

Reliable, Trusted Architecture

Choosing the leading, trusted tag management means choosing the most scalable tag management solution. Despite serving up a record 3.4 billion tags on Cyber Monday 2015 and powering 80% more web traffic than the previous year, Tealium was named one of the Top Five Fastest Tags for the second year in a row by Ghostery.

Unified Customer Data Sources

Our approach to data starts with the Universal Data Layer where you will develop a roadmap that unites all of your marketing technologies with common definitions and nomenclature used to describe customer interactions. You will standardize your data at the source and leverage our expansive CMS and ecommerce libraries.

Fastest Tag Delivery Network

Performance affects conversions and the speed and reliability of a content distribution network (CDN) plays a key role in tag management performance. Tealium ensures continual high performance through our global multi-CDN architecture and intelligent vendor handling. With this approach, Tealium serves tags faster than any other tag management solution, making it the perfect choice for organizations with complex requirements or multiple high-traffic web sites.

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