Silverpop provides marketing automation and email marketing solutions to companies around the world. Silverpop's technology helps marketers develop and deliver relevant, targeted multi-channel campaigns. Silverpop's solutions are suited to midsize and enterprise-level organizations in a number of industries: banking, hospitality, media, transportation and more. Silverpop Engage offers multiple lead scoring functionality, which provides the tools necessary to let marketers create multiple scoring models to better segment for different product lines. It also allows them to print lead-scoring models to give salespeople a visual picture of the process.
Silverpop's Snooze feature helps minimize costly list churn by giving contacts another alternative to unsubscribing—allowing them to take a temporary break from their email messages rather than opting out completely. Silverpop also offers a Social Connect portfolio. PlacePunch helps marketers engage customers via location check-ins that can be incorporated into multi-channel marketing campaigns. Social Sign-in allows site visitors to use their social identities to sign in rather than relying on a more lengthy registration process
Silverpop provides marketing automation and email marketing solutions to companies around the world. Silverpop's technology helps marketers develop and deliver relevant, targeted multi-channel campaigns. Silverpop's solutions are suited to midsize and enterprise-level organizations in a number of industries: banking, hospitality, media, transportation and more. Silverpop Engage offers multiple lead scoring functionality, which provides the tools necessary to let marketers create multiple scoring models to better segment for different product lines. It also allows them to print lead-scoring models to give salespeople a visual picture of the process.
Silverpop's Snooze feature helps minimize costly list churn by giving contacts another alternative to unsubscribing—allowing them to take a temporary break from their email messages rather than opting out completely. Silverpop also offers a Social Connect portfolio. PlacePunch helps marketers engage customers via location check-ins that can be incorporated into multi-channel marketing campaigns. Social Sign-in allows site visitors to use their social identities to sign in rather than relying on a more lengthy registration process
Specifications
Business Size
Mid-Market
Deployments
Premise
Language Support
English
Platforms
Product Details
Features
Drag-and-drop campaign design canvas
Seamless marketing across mobile and other digital channels
Lead management and scoring
Customer journey building
AI-powered Marketing Assistant
Performance insights and reporting
Personalization and A/B/n testing
Planning and budgeting (performance management)
Benefits
Improve customer engagement
Boost customer engagement and conversion with personalized experiences and offers that connect with your customers, when and where they expect it
Work faster
Drive to insights lightning fast. Use insights to optimize campaigns, messages and offers. By doing your job faster, you'll have more time to be creative and strategic.
Increase customer loyalty
Leverage AI-powered insights and capabilities to deliver the right message and offer at the right time in the right channel to grow customer loyalty and revenue.
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