Serpstat Software

About Serpstat Software

Serpstat is a cloud-based search marketing analysis tool suitable for all industries and businesses of all sizes, particularly marketing agencies, e-commerce businesses and pay per click (PPC) campaign managers. Serpstat offers search engine optimization (SEO) analysis, keyword research, analytics, rank tracking, backlink analysis and more. Users can collect keywords for SEO and PPC campaigns, get lists of competitor keywords and compare keywords to performance indicators such as search volume, cost-per-click, competition level or number of search results. Keywords can be adapted to specific countries and rank tracking can be measured for user-specified cities, countries or languages. Serpstat lets users track position changes for domains, investigate traffic drops and visibility changes and discover a domain’s most popular and trending pages. Users also have access to a related keywords database, Facebook shares and estimated traffic volume for particular pages. Other tools include on-site audits, backlink analysis, reports, infographics, dashboards and email alerts.