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Resulticks

Name: Resulticks
Rating: 4.5 (2 reviews)

By Resulticks

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Highlights : About Resulticks

Social Marketing

Analytics

Feedback Collection

Segmentation

Customizable CTAs

Website Visitor Tracking

About Resulticks

Resulticks is an online marketing automation platform that promises to be a “real time conversation marketing cloud” for marketers and brands across industries. Built around a data-driven approach, the solution uses algorithms to consolidate structured and unstructured data from every marketing channel, building identity profiles of audience members. This comprehensive profiling of audience demographic and behavior is secured with 256-bit / SSL encryption and is then leveraged by intelligent technology to automate real time audience engagement. Underpinned by Smart Link, Resulticks uses an individualized deferred deep link that embeds across every digital channel to track user journeys. Omnichannel support allows marketers to plan, develop, deploy, and manage campaigns spanning email, mobile, QR code, web and social media, while automating responsive communications. Resulticks boasts an Omnichannel Rules Engine that recognizes audience communication scenarios. By intelligently identifying events and the appropriate rules mapped to them, the platform triggers actions most conducive to an enhanced customer journey. Coupled to this, Resulticks has a marketing intelligence layer for applying machine learning and Artificial Intelligence (AI) algorithms for smart analysis of campaign performance. Marketing analytics capabilities are then able to provide insights into predictive and prescriptive campaign forecasts, with graphical dashboard-based summaries available to visualize data at-a-glance.

Specifications

Business Size

Small

Customization

Yes

Deployments

Cloud

Language Support

English

Platforms

Product Details

Features

Analytics / ROI tracking

Customizable CTAs

Digital assistants

Drip campaigns

Dynamic content

Dynamic offer management

Goal management

Landing pages / web forms

Machine learning

Marketing automation

Marketing calendar

Multivariate testing

Push notifications

QR code marketing

Segmentation

Social marketing

Website visitor tracking

Benefits

Omnichannel marketing automation platform

Resulticks is a singular, data-driven and omnichannel marketing automation platform that supports all digital marketing requirements and gives users the ability to automate core marketing activities.

Works via Smart Link

An individualized deferred deep link technology that is ready to embed across channels including online and mobile web, email, SMS, banners and more in order to recognize omnichannel audience journeys.

Third party data sources

Uses constantly updated “big data” gleaned from own or third party data sources with segment-of-one targeting to implement campaigns personalized to the audience.

Omnichannel Rules Engine

Applies machine learning to automate conversations based on audience-triggered events to stimulate engagement in real time.

Predictive and prescriptive marketing analytics

A suite of predictive and prescriptive marketing analytics capabilities provide insights from benchmark data, trend analysis and machine learning, with dashboard-based 360-degree reporting on campaign performance.

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