Highlights : About Pollfish

NPS Surveys

Concept Testing
Product Details
Features
NPS Surveys
Concept Testing
Pollfish Personas
Competitor Audience Targeting
Benefits
Persona Targeting
Aside from letting you configure your survey’s target demographics, Pollfish also affords you the ability to zero in on certain personas. There are thirteen personas currently available, but the solution is working on adding more. With this feature, you can truly get into the head of your target audience, thus enabling you to optimize your products and services for their needs.
Logo Design Survey
Your logo is a major representative of your brand as it serves as your identifier. Before you launch your business or rebranding, it is best to know how the crowd reacts to your logo design. Pollfish can help you do this with its logo testing market research—a survey where you showcase your new logo and where you ask your audiences specific questions. From there, you can improve your design before revealing it to the world.
Deeper NPS Understanding
A net promoter score is a number that can help you bolster your business’s growth and understand how well your brand is received among consumers. Pollfish can assist you in discovering where your brand lies in the loyalty spectrum with simple and ready-to-go NPS surveys. It also makes it easier for you to understand the results by presenting them in a visual manner. This way, you can make immediate decisions on improving your brand, ensuring the loyalty of your promoters, and winning over passives and detractors.
Undercover Research
Gaining intelligence about your competitors is a great way of learning what makes them attractive to their customers and how you can set your business apart from theirs. Pollfish aids you in doing this by helping you go undercover with surveys that target your competitors’ audience. Once you have gathered the data, you can see how well your rivals’ market perceive your brand and you can plan how to win them over.