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Marketing Budget Management

Name: Marketing Budget Management
Rating: 4.5 (2 reviews)

By MarketingLucidity

994 Interested

Highlights : About Marketing Budget Management

Discrete visibility into the allocation of partner funds

Line item expense reporting and purchase order tracking

Built in marketing ROI capabilities

About Marketing Budget Management

Plan your marketing spend quickly and easily and optimize marketing program investment with Marketing Budget Management by Marketing Lucidity. Marketing Budget Management is a comprehensive application for planning your marketing budgets and measuring the effectiveness of strategic marketing programs while incorporating line item expense tracking and partner funds management. Marketing professionals can use Marketing Budget Management to streamline planning, budgeting, and execution of marketing campaigns, and align marketing resources with revenue objectives. Marketing Budget Management is a Cloud Computing-based application on the Force platform from salesforce and provides customers with automatic upgrades at no cost, with access from any web browser. Marketing Budget Management is available for a free trial download.

Specifications

24/7 Support

Yes

Business Size

Mid-Market

Deployments

Cloud

Language Support

English

Platforms

Product Details

Features

Hierarchical budget management

Built in marketing ROI capabilities

Line item expense reporting and purchase order tracking

Discrete visibility into the allocation of partner funds

Benefits

Clarity into planned marketing spend over time and by department and geography

Automated reporting to save time and resources

Built in planned vs. actual expense comparisons to allow for to-the-penny planning

Discrete visibility into partner marketing contributions (MDF) to maximize net spend

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