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mailspice

Name: mailspice
Rating: 4.5 (2 reviews)

By mailspice

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Highlights : About mailspice

Tracking data & analytics reports

Personal data anonymization by default

Click-through tracking

Geolocation & open time

Advanced email reports

Activity tracking

About mailspice

Mailspice is an email analytics add-on tool for online-marketers, agencies, and developers within small, medium and large enterprises. The platform provides users with e-mail tracking, analysis, and reporting for detailed insights into email campaigns and newsletters. Users can get real-time statistics on engagement and activity, clicks, heatmaps, geolocation, and time zone data. Mailspice enables users and organizations to track engagement and activity to monitor if emails had actually been opened or immediately deleted, as well as find out if readers read through the emails or just quickly glanced over them. Users can strategically target email recipients based on their time zone and location to target appropriate markets using the platform's geo-location and time features. Click-through tracking and heatmaps provide data on the links that were clicked on the most, with visual representations that display “hot spots” for where readers spent the most time, and “cold spots,” for areas the readers ignored. The solution works with every email service provider (ESP) by inserting a unique Mailspice code into any email template. Reporting and exporting features allow users to export tracking and analytics data to spreadsheet applications such as Excel, and generate PDF reports.

Specifications

Business Size

Startup

Customization

Yes

Deployments

Cloud

Language Support

English

Platforms

Product Details

Features

Works with all email providers

Advanced email reports

Activity tracking

Data privacy by design

PDF reports

Personal data anonymization by default

Click-through tracking

Advanced email analytics

Tracking data & analytics reports

On-premise data post-processing

Analytics code

Geolocation & open time

Key Performance Indicators

Trend / Problem Indicators

Data Visualization

Big data integration

Reader engagement tracking

Template management

Benifits

Reader activity & engagement

Marketers can go beyond the basic key performance indicators (KPI’s) such as “opens” and “clicks” with Mailspice analytics, and get data on reader activity & engagement, target groups, and more.

Mailspice’s A/B split-testing

Mailspice’s A/B split-testing feature enables email designers to compare different versions of the same email design to make design desicions to generate better results.

Track and resolve technical or deliverability issues

Developers and enterprise IT departments can respond to flaws in a timely manner by using Mailspice analytics to track and resolve technical or deliverability issues.

Users can strategically target their email recipients

Users can strategically target their email recipients using geo-location and time zone features to get the right emails to the appropriate audience.

Special code into email templates

Mailspice works with any email service provider (ESP), simply by inserting the special code into email templates.

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