Highlights : About Genoo
Product Details
Features
Social Marketing
Web Forms
Website Visitor Tracking
Marketing Automation
Lead Management
Lead Scoring
Analytics / ROI Tracking
Email Integration
Contact Management
Channel Analytics
Campaign Segmentation
Email Drip Campaigns
Campaign Segmentation
Benefits
There are three major benefits which Genoo offers to its customers. First, it equips you with tools and techniques that are considered vital to attracting new leads and keeps them engaged. It is achieved through multiple ways like adding new landing pages, incorporating lead capture forms, tracking leads to engaging them etc.
Email marketing is the second major benefit Genoo offers. It helps in keeping your leads in the loop until they convert and after that. Without email marketing, your leads will be left unattended and there will be a high risk of losing them. Relationship building with your prospective clients ensures an increase in sales and also builds loyal customers.
Offering comprehensive analytics to check what works and what does not, is the third benefit you can gain from Genoo. It enables you to follow which marketing technique is benefiting the company and which is just a waste. You can determine new campaigns and marketing initiatives that will reach their goals with the segmentation capability of Genoo.
When you know what benefits the business most, you can invest more resources into it to increase profits. Additionally, the integration of Genoo with GoToWebinar gives you the advantage of having people registered to your page. It also allows integration of SalesForce and other CRMs for the better management of the sales process.
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