Freshmarketer Software

About Freshmarketer Software

Freshmarketer is a cloud-based conversion optimization solution that offers features like heatmaps, funnel analysis, form analytics and A/B testing. Freshmarketer offers a heatmap tool that provides a summary of visitor clicks and mouse movements in real time. Users can track revenue and measure the monetary value generated from each click. The solution also provides tools that allow users to detect device types, and heatmaps can be generated for mobile, tablet and desktop devices. The funnel analysis tool helps users identify the visitor drop-off on multi-page website. Freshmarketer provides integration with Google Analytics, which allows users to view reports and analyze variations in real time. A visual editor enables users to create variants of web pages for A/B testing. Additionally, Freshmarketer offers a session replay tool, polls and feedback collection.