Cortex is a cloud-based social media marketing platform designed to help businesses improve return on investments (ROI) and streamline engagement processes using artificial intelligence (AI) technology. The platform enables marketers to create a custom content calendar for upcoming months and automatically update information for scheduling posts. Machine learning functionality in Cortex analyzes user engagement patterns across competitors and brands to let marketers predict consumers’ reactions on images, videos and texts. Additionally, its optimization module allows users to automate the entire marketing process and plan, create, schedule and streamline posts across various social media platforms using ad recommendations.
Cortex is a cloud-based social media marketing platform designed to help businesses improve return on investments (ROI) and streamline engagement processes using artificial intelligence (AI) technology. The platform enables marketers to create a custom content calendar for upcoming months and automatically update information for scheduling posts. Machine learning functionality in Cortex analyzes user engagement patterns across competitors and brands to let marketers predict consumers’ reactions on images, videos and texts. Additionally, its optimization module allows users to automate the entire marketing process and plan, create, schedule and streamline posts across various social media platforms using ad recommendations.
Specifications
Business Size
Startup
Customization
Yes
Deployments
Cloud
Language Support
English
Platforms
Product Details
Features
Machine learning
Multi-account management
Automated publishing
Customer targeting
AI data (artificial intelligence)
Intelligent scheduling
Automated competitor tracking
Click-through tracking
Engagement tracking
Conversion tracking
Pattern identification
Performance tracking
Track custom content themes
Suggestions / recommendations
Content engagement metrics
Collect data from social networks
Benefits
The platform offers artificial intelligence and machine learning built to help organizations understand what makes content perform on social media.
Cortex makes sure content is automatically posted to the right social networks at the right times, without manual scheduling.
Recommendations for post copy and creative are based on historical results and data-driven suggestions which are updated in real time.
Artificial intelligence engine analyzes
Cortex's artificial intelligence engine analyzes the organization's content against their competitors’, as well as other industry posts across all of the most popular social media networks.
Content Marketing Data
Get content marketing data for profiles, competitors, and comparable brands, and generate content optimization reports for all social media profiles via the dashboard.
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