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CleverTap Software

Name: CleverTap Software
Rating: 4.5 (2 reviews)

By CleverTap

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Highlights : About CleverTap Software

Audience Analytics

Automated Segmentation

Omnichannel Engagement

Campaign Optimization

Data Privacy and Security

Customer Data Platform

About CleverTap Software

CleverTap is a mobile marketing solution that helps marketers create differentiated customer engagement strategies at scale. The platform provides features such as flows, pivots, A/B testing, user segmentation, funnels, cross-channel marketing tools and more. Marketers can create customized, targeted marketing campaigns that include push notifications, triggered messages and scheduled offers. Customer insights help decide which message works with what segment of users. Users can correlate and visualize data across multiple sources on one single dashboard. CleverTap includes visitor user profiles that are complete with demographic data, user activity, event interactions, responses and usage history. Marketers can compare user behavior and analyze how users move through the sales funnel. App uninstalls can also be analyzed to personalize win-back campaigns. CleverTap can send messages through multiple channels of engagement including push, in-app, SMS and email.

Specifications

Business Size

Small

Customization

Yes

Deployments

Cloud

Language Support

English

Platforms

Product Details

Features

Analytics / ROI tracking

Email drip campaigns

Social marketing

Referrals / affiliates

Website visitor tracking

Multivariate testing

API availability

Drip Email Marketing

Email Tracking

Automatic notifications

Business analysis

Conversion tracking

Data extraction

Email integration

Financial analysis

Message board

Mobile integration

Planning tools

Real time analytics

Trend analysis

Activity dashboard

Multi-campaign

Advertising management

Automated scheduling

Customer segmentation

Campaign analysis

Conversion optimization tools

Demographic data

Event triggered actions

Social media metrics

A/B testing

Knowledge base

Event triggered email

Dynamic workflow

Market segmentation

Trend / problem indicators

Customer activity reporting

Campaign management

Performance reports

Behavior tracking

Email marketing

Lead nurturing

Campaign scheduling

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