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BrightInfo Software

Name: BrightInfo Software
Rating: 4.5 (2 reviews)

By BrightInfo

960 Interested

Highlights : About BrightInfo Software

Automated content discovery

Real-time profiling

A/B testing

Marketing automation integration

Manual targeting

About BrightInfo Software

BrightInfo is a cloud-based content personalization solution built using artificial intelligence (AI) technology that offers automated triggers, account based marketing, page targeting, lead nurturing, content keywords and analytics functionalities within a suite. BrightInfo integrates with different customer relationship management (CRM) systems including Salesforce Pardot, Marketo, HubSpot, Act-on and MailChimp, which enables automated data transfers from these systems for analysis. The product also offers audience profiling which enables users to capture visitor data, such as demographics, browsing patterns and mouse movements, and use that information to predict behaviour. Content personalization tools enable users to recommend relevant content based on visitor behavior. The solution also features responsive widgets which prompt content items based on visitor interests. BrightInfo also features content analytics, which allows users to prepare customized reports on visitor behavior such as content engagement and conversions.

Specifications

Business Size

Startup

Customization

Yes

Deployments

Cloud

Language Support

English

Platforms

Product Details

Features

Automated content discovery

Blog signup forms

Behavior analysis

Custom banners

Geotargeting

Social network retargeting

Widgets

Exit popups

Re-crawl scheduling

A/B testing

Real-time profiling

Text-level comprehension

Manual targeting

Marketing automation integration

Native ads

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