TrackMaven Software

About TrackMaven Software

TrackMaven is a content analytics platform allowing users to benchmark, track and improve against competitors in digital marketing. It manages data and converts it into an asset for digital marketing. The platform helps in increasing the value of a brand on social media and improves campaign performance. TrackMaven provides the space to filter the best content according to users’ preference from a large pool of content collected from various social media platforms. It helps in creating charts and marketing strategies, which allows users to understand performance over time. TrackMaven offers solutions including executive reporting, data storytelling, social and content attribution, social advertising analytics, social listening, analytics for content and public relations. In addition, TrackMaven integrates with digital platforms including Facebook, Pinterest, Socialgist, Instagram, Twitter, Email, Google Analytics, YouTube, LinkedIn and Google+.