dotdigital Engagement Cloud is a cloud-based email marketing solution designed for medium and large enterprise customers that offers email design, scheduling and campaign analytics within a suite. This solution offers contact management functionality that allows users to import, add and manage contacts and target them appropriately in email campaigns. Users can automate the process of email delivery using the email scheduler functionality. dotdigital Engagement Cloud also allows users to create customized automation programs for lifecycle marketing, multichannel marketing and repeat purchase targeting. With the help of customized reports and dashboards to measure the key campaign metrics, users gain a complete view of their email marketing strategy and are better able to make decisions for improving their campaign conversion rates.
Highlights : About dotdigital Engagement Cloud Software
Transactional, behavioral and social insights
Test & optimize emails
Automate & send emails
Campaign content editor
Drag & drop segments
Program builders for lifecycle campaigns
About dotdigital Engagement Cloud Software
dotdigital Engagement Cloud is a cloud-based email marketing solution designed for medium and large enterprise customers that offers email design, scheduling and campaign analytics within a suite. This solution offers contact management functionality that allows users to import, add and manage contacts and target them appropriately in email campaigns. Users can automate the process of email delivery using the email scheduler functionality. dotdigital Engagement Cloud also allows users to create customized automation programs for lifecycle marketing, multichannel marketing and repeat purchase targeting. With the help of customized reports and dashboards to measure the key campaign metrics, users gain a complete view of their email marketing strategy and are better able to make decisions for improving their campaign conversion rates.
Specifications
Business Size
Small
Customization
Yes
Deployments
Cloud
Language Support
English
Platforms
Product Details
Features
Transactional, behavioral and social insights
Test & optimize emails
Automate & send emails
Campaign content editor
Drag & drop segments
Program builders for lifecycle campaigns
Ecommerce email automation
Customer behaviour analysis
Data import
Sign up form wizard
OrderInsight tool
Behavioral web tracking data
Survey builder
Landing pages
Mobile device optimized emails
Real-time reporting
3rd party interations
Benefits
Import mailing lists and data from sign up forms. Use the drag & drop query builder to create simple and complex data segments.
Use detailed purchase behaviour to create segments based on customer transactions.
Add behavioral web tracking data to your segments to send more personalized messages.
Build emails using the built-in editor. Use fully integrated surveys and webforms and create custom landing pages.
Use the testing feature to ensure your emails don't land in spam folders and optimize your emails for mobile devices.
Use detailed, real-time reporting split by campaign, program and contact to track and analyze campaigns.
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